Date: Tuesday, February 16, 2010
Time: 11:00am PT | 2:00pm ET

Presenter:
Tom Magliery, XML Technology Specialist, JustSystems

With the release of XMetaL Author Enterprise 6.0 and XMetaL Reviewer 6.0, JustSystems provides you with complete structured content solutions and helps you to repurpose higher-value information products into the myriad of languages and formats your organization demands.

With a new unified authoring and reviewing capability, these products allow you to develop solutions that address a wide range of needs across organizations by providing collaborative real time review and approval in conjunction with the best XML authoring tool on the market.

Attend this free webinar to see the unified authoring capabilities live and to learn more about XMetaL 6.0’s new features.

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Moderator:
Andy Moore, Publisher, KM magazine

Presenter:
Pen Clark, Director of Marketing, JustSystems

This webinar covers some basic but often overlooked architectural aspects of DITA that can be leveraged during implementation that will help achieve the following:

• Reduce training costs and timelines
• Increase consistency and productivity
• Reduce stylesheet customizations
• Broaden the relevance of DITA in an organization

Specifically we review how better content planning and mapping, DITA specialization, customized toolsets and content re-use planning can make sure a DITA implementation goes well. We highlight how organizations can ensure that DITA done well provides the following benefits:

• Consistent content and structure
• Ease of reuse
• Shorter production schedules and better utilization of writers
• Semantically rich content

Upfront investment in a content strategy when implementing DITA pays big dividends later in the project!

This is a business level webinar covering concepts and approaches, technical knowledge of DITA or XML is not required.

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Speakers:
Georgios Arvanitidis, Senior Consultant/Project Manager, Schema
Sebastian Göttel, Director Sales, Schema
Rory Barratt, EMEA Marketing Manager, JustSystems

Documents are created just about everywhere in the pharmaceutical industry. To manage interrelated documents, collaboratively created and updated, versioned and published to different targets can often turn into a nightmare. With XML authoring, recurrent tasks such as applying repetitive changes to similar documents or assuring quality for cross-referencing, can finally be automated.

During the webinar case study, JustSystems and SCHEMA explains how XML authoring makes document creation and modification more efficient and even safer for pharmaceutical companies. Using cases from different fields (validation documents, clinical study reports and labeling documents) this webcast outlines the potential of this approach to document handling.

Key Learning Objectives:

• Why collaboratively creating and updating documents is complex
• How to optimize these document-related processes
• How others already use XML-related methods and technologies to create a business advantage

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Presenter:
Tom Voltz, Technology Manager, Lasselle-Ramsay

In this second webinar, Tom Voltz walks through a simplified example of how to construct a DITA architecture for a documentation set. The example demonstrates how the right approach will simplify the DITA authoring, managing, and publishing content.

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Presenter:
Tom Voltz, Technology Manager, Lasselle-Ramsay

Tom Voltz from Lasselle-Ramsay presents some of the most important but frequently overlooked architectural aspects of DITA that you can leverage to improve and simplify your DITA adoption process. The right DITA architectural approach will

• dramatically decrease training costs
• increase consistency and accuracy of your content
• simplify your stylesheet customization

Proper implementation sets you up for success. Learn how in this first of a two-part series.

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Presenter:
Simon Bate, Scriptorium

Part of the "Things to Consider when Moving to DITA" Webinar Series Presented Jointly with Scriptorium Publishing

Microsoft Word is the default writing platform for many groups for one reason: almost everyone has it. If you have been creating and maintaining content in Microsoft Word and are now considering moving to structured, topic-based authoring using DITA, this webinar will get you off to a good start. Additionally, if you take direct contributions from non-writers who use Microsoft Word, this webinar will help you create new processes to convert the contributions to DITA in an on-going basis. The techniques described in this webinar range from the tools that are a part of Microsoft Word to relatively inexpensive third-party tools.

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Presenter:
Simon Bate, Scriptorium

Part of the "Things to Consider when Moving to DITA" Webinar Series Presented Jointly with Scriptorium Publishing

For many years FrameMaker has been the industry standard authoring tool for technical writers. If your publications team creates volumes of technical documentation, chances are you've got a great deal of content in FrameMaker. This webinar introduces several methods for converting content from unstructured FrameMaker to structured, topic-based authoring using DITA. The techniques described in this webinar range from the tools bundled with FrameMaker to relatively inexpensive third-party tools. No matter what platform you'll be using to author your XML content, this webinar has something for you.

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Speakers:
Spencer Garlick, XML Authoring Specialist, SDL XySoft
Sophie Hurst, Director Product Marketing, SDL
Rory Barratt, Strategic Marketing Manager EMEA, JustSystems

Demands to update and distribute technical information across markets are driving global companies to rethink their content lifecycle and how they manage processes across diverse global markets. To address these challenges, companies are adapting new techniques for authoring content for global audiences, reusing it across publications and channels, and personalizing it for target markets and segments.

View this webinar to learn more about best practices and methodologies for authoring and reusing content that is targeted for global markets and personalized for diverse global audiences.

This webinar addresses:

• how to develop high quality content that can be easily reused and shared
• strategies for implementing content personalization so your global customers receive content that is specifically relevant to them
• how to improve the content lifecycle by incorporating an efficient review process
• the role of XML-based standards like DITA in contemporary content architectures

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Host:
Ron Miller, Editor, FierceContentManagement

Featured Speakers:
Dale Waldt, Senior Consultant, The Gilbane Group
Bill Trippe, Senior Analyst, The Gilbane Group

Presented by: FierceContentManagement

DITA, the XML documentation standard from OASIS, has changed the face of XML for documentation professionals, putting XML content management within reach of any organization, but it is by no means a slam dunk. It requires research, careful planning and testing before moving the entire operation, but when it works it can be very rewarding promoting content reuse while simplifying and lowering the cost of translation. This Webinar looks at the advantages of DITA and what real-world implementations could look like.

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Presenters:
Chris Fenton, Marketing Strategist, AIIM
Phillip Barratt, Director of Sales and Marketing, Ovidius
Jacquie Rhodes, Technical Communications Group Leader, CSR
Chris Royston, Technical Communicator, CSR

For many types of documentation, the growing adoption of XML as the source of content is well proven. From authoring through content management to publications, XML and the various XML based technologies offer control and efficiencies over the more proprietary alternatives.

This webinar offers a working example of XML in use for documentation and covers variant management in detail. Cambridge Silicon Radio PLC (CSR) shows how variant management allows them to customise documents for specific target group end users or specific product configurations.

View this webinar to see the illusive re-use and re-purposing of XML in action!

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Presenter:
Tom Magliery, XML Technology Specialist, JustSystems

Creating content in XML is essential if companies want to embrace the benefits of content reuse. However, many content contributors who are subject matter experts – financial analysts, engineers, HR policy makers, and others – have no knowledge of XML. Yet they need a familiar and close-at-hand solution so they can work efficiently with their documentation colleagues to contribute structured content, insert images, and create lists, tables, and whole sections.

This Webinar shows you how to provide your subject matter experts a way to contribute valuable input without requiring them to learn a complicated new application, by creating a custom solution using XMAX, the embeddable XML editing component. We show examples of how to create a lightweight, easy-to-use XML editor that is tightly integrated with your critical business applications and can be deployed without the IT overhead of desktop installers.

View this Webinar and you will learn:

• How to integrate XML authoring into custom environments such as web publishing systems, content management systems, customer relationship management systems, and other business applications
• How to customize your application to provide exactly the functionality that your users need
• Examples of real-world applications using XMAX
• How applications built with XMAX are different from XMetaL Author Enterprise

Who should view?

Developers and users who need to integrate XML authoring into their current environment to involve casual contributors or subject matter experts who have no knowledge of XML.

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Presenters:
Bill Gamboa, Application Engineer, Vasont Systems
Tom Magliery, XML Technology Specialist, JustSystems

Moving your content to XML and implementing a content management strategy provides great cost savings in the editorial, review, and production processes when publishing to different formats. The change in strategy also means a shift from silos to increased cooperation and a change in the tasks and mindset of writers and editors which may invoke fear and uncertainty in them.

As a manager, you need to determine what those new roles and processes will be and how to implement them so the transition is easy and valuable for the writers and editors. Tom and Bill present ideas to help managers manage this shift that will result in increased efficiency, and better morale as a team.

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Presenters:
Dr. JoAnn T. Hackos, President, Comtech Services and Director, CIDM
Su-Laine Yeo, Interaction Design Specialist, JustSystems

Hosted By: AIIM Europe

Well-managed content is easy to find, easy to maintain, up-to-date and consistent. The goal of better-managed content is now much easier to achieve…even on constrained budgets. DITA (the Darwin Information Typing Architecture standard) is rapidly being adopted as a proven foundation for content reuse, and Microsoft SharePoint has made basic content management features accessible to hundreds of thousands of companies worldwide.

When you facilitate the reuse and sharing of content, you improve content quality, increase staff efficiency, reduce publishing costs and ensure compliance with regulatory standards. DITA and SharePoint maximize content reuse; enabling authors to update information in one place that results in updated information everywhere, and safely archives old content while the making the current version obvious.

Whether you’re in HR, legal, marketing or other departments, this webinar will teach you to leverage DITA and SharePoint for cost-effective information sharing. View this webinar to learn:

• How real-world organizations make well-planned, collaborative authoring a competitive advantage through improved speed, lower costs and higher-value communication;
• How to use DITA, using concrete examples, to create a single set of source files so you can make an update in one place and see it everywhere; and
• How to use Microsoft SharePoint as a content management system for DITA content without expensive server add-ons or complex IT overhead.

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Presenter:
Tom Magliery, XML Technology Specialist, JustSystems

Authoring is a collaborative exercise. Whether the document you’re working on is a datasheet, policies and procedures manual, operations manual, proposal or contract, a key part of authoring is to involve subject matter experts and other contributors to review, edit and provide key pieces of information to complete your document. But when you think of document reviews, you think of outdated methods such as routing a document to several people by email, making revisions with change-tracking, or PDF revision markings that the author later must decipher and compile. Reviewers waste time making the same comments that others have made in isolation, and writers waste time sorting them out. As a result, writing teams end up requiring more time and resources to get content published while adding cost and delaying product releases.

With JustSystems XML authoring and reviewing tools, a collaborative approach is possible, resulting in a greater volume of high-quality documents that can cost-effectively be produced in a faster timeframe, while making it possible for teams to feel a greater sense of ease and confidence in their work.

View this Webinar and you will:

• Find out the potential for dramatic cost savings and efficiencies associated with a seamless XML authoring and reviewing process.
• Learn how to easily capture and retain a complete history of all reviews in context, through all drafts, for auditing purposes.
• Learn how to enable collaboration and editing, even for contributors in your team who have no knowledge of XML.
• Find out how to be more efficient by eliminating the “re-keying” of revisions.
• View a demo showing how authors and reviewers can view and respond to each others’ comments in real-time and in-context, eliminating miscommunication, backtracking, multiple versioning and process delays.

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Presenters:
Joan Lasselle, President, Lasselle-Ramsay
Jana Humphreys, Director of Operations, Lasselle-Ramsay
Tom Voltz, Technology Manager, Lasselle-Ramsay

Part of the "DITA XML Advisor Webinar Series" and Presented by our Partner, Lasselle-Ramsay, Inc.

View this webinar to learn how you can leverage the technology investment made in tech pubs for training and support content. We discuss some of the pitfalls of a reuse mentality and show you ways to use DITA, XML, and other tools to collaboratively build targeted content for multiple purposes.

This Webinar will help you understand:

• The benefits and pitfalls of cross-functional reuse
• What can be re-used in training
• How adult learning best practices can increase the value of your content
• How to “package” content for learning

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Presenters:
Jeff Deskins, Product Manager, InfoTrust
Joy Finnegan, Editor-in-chief, Aviation Maintenance magazine

Moderator:
John Persinos, Publisher/Editorial Director, Aviation Today

Few issues are more important in aviation than the mechanics and other professionals that actually keep aircraft flying in the air. And yet, the global aviation industry is in a time of enormous upheaval and change. For the best and latest information, we've turned to longtime experts in aviation maintenance. These speakers discuss the biggest maintenance trends of 2008, to provide fresh insights and actionable advice for what to expect in 2009.

Anyone involved in the maintenance, flight, repair, overhaul, manufacture, purchase, lease, operation, or safety of aircraft will be interested in this timely and informative webinar.

Learn answers to these compelling questions:

• How are the latest trends in XML, aviation maintenance and operations affecting documentation workflow and the paper trail?
• Does increasing reliance on outsourcing adversely affect air safety?
• How will the increasing globalization of MRO facilities affect safety and readiness?
• Why is pinpoint, just-in-time accuracy of documentation so important nowadays?
• What does the increasing prevalence and sophistication of Electronic Flight Bags (EFBs) mean for the maintenance and pilot sector?
• What are the latest initiatives from major companies to expand their role in the MRO market?
• What's the outlook in the aftermarket?
• What's the direction of the continued pressure to contain labor and maintenance costs?

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Presenters from Stilo International:
Les Burnham, Chief Executive Officer
Marc Speyer, VP, Content Migration Services

DITA has attracted a lot of attention because of the flexibility it offers for re-using and sharing content, but what companies really want to know now is how to overcome the practical challenges of moving across to this new architecture. The successful migration of legacy content is an essential part of this process; however the complexity and costs involved are often underestimated.

JustSystems invited Les Burnham and Marc Speyer of Stilo International, a JustSystems partner, to talk about a new and simplified approach to migrate legacy documents to DITA and other XML publishing environments. The presenters review a new online content conversion service that helps take the guesswork out of content conversion projects and simplifies the content migration process. Through a practical demo, the presenters show how Word and FrameMaker documents can be easily converted to XML through a secure web portal; reducing the time required for content migration and improving the accuracy and quality of the process.

Key takeaways:

• Gain an understanding of the benefits of online content conversion, as compared to conventional migration services
• Find out the potential for dramatic cost and time savings as documents can be converted individually or batched in thousands with immediate results
• Discover how to achieve high levels of quality and precision when converting your legacy content through extensive content analysis capabilities
• Learn how to accelerate the adoption of XML DITA publishing solutions and achieve rapid ROI
• Understand how XMetaL can be used and integrated into the conversion workflow for final improvements and quality assurance
• View a demo that showcases how to convert legacy Word and FrameMaker documents, using Migrate to XML DITA over the internet, risk free, and at minimal cost

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Presenters:
Joan Lasselle, President, Lasselle-Ramsay
Jana Humphreys, Director of Operations, Lasselle-Ramsay
Tom Voltz, Technology Manager, Lasselle-Ramsay

Part of the "DITA XML Advisor Webinar Series" and Presented by our Partner, Lasselle-Ramsay, Inc.

This Webinar focuses on the ability to use DITA (XML) to deliver to multiple outputs to improve the customer experience and gain efficiency. We discuss the complete project lifecycle starting with persona development across functions and show you where to begin with a content management initiative.

Learn how to:

• Put together a business case and develop an ROI
• Identify opportunities for optimization using a content maturity model
• Audit the content, development process, and technology
• Align the content development process to the product lifecycle
• Analyze the audiences and build a content delivery model that aligns with their needs
• Identify how DITA can support the delivery model
• Build a project roadmap
• Put together metrics for measuring success

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Presenter:
Dan Dube, CEO, DocZone.com

You may have recently migrated to DITA authoring and are now ready to implement a DITA content management system (CMS). Or, you’re looking to migrate to DITA and evaluating the purchase and implementation of an in-house DITA CMS.

To help you get started, JustSystems partner DocZone.com talks about a new affordable alternative that has emerged – the “Software as a Service (SaaS)” model, which offers a hosted DITA component content management environment on a subscription basis.

So, what is hosted DITA content management and is it right for you? View this Webinar and you will:

• Learn the four important success factors for implementing a CMS in the most cost-efficient manner
• Find out the potential for dramatic cost savings associated with implementing a DITA CMS
• Gain understanding of the benefits of a SaaS hosted application model compared to a traditional in-house CMS implementation
• Hear success stories of customers who have implemented a SaaS CMS environment
• View a quick demo showing the ease of use and flexibility of a hosted DITA CMS
• Find out the purchasing process and implementation details for a hosted DITA CMS

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Presenters:
Joan Lasselle, President, Lasselle-Ramsay
Jana Humphreys, Director of Operations, Lasselle-Ramsay
Tom Voltz, Technology Manager, Lasselle-Ramsay

Part of the "DITA XML Advisor Webinar Series" and Presented by our Partner, Lasselle-Ramsay, Inc.

Most companies approach product content through discrete processes that differ from function to function. This silo-ed approach results in a fragmented customer experience that doesn’t support your brand identify or link to the task at hand. It also creates redundancy that wastes company resources, lengthens cycle time, and increases cost. This Webinar will help you understand why you need to implement structured content strategies beyond traditional technical publications to include the complete customer lifecycle. Key learning points:

• why content management is a business practice not a technology
• why you need to systematically address user content needs
• how you can map the content model to the complete customer lifecycle

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Presenter:
Theresa Dunson, Information Architect, BMC Software

As DITA becomes more popular because of the potential cost-savings benefits, leading organizations continue to adopt this standard to improve the way they create, manage, and publish content. After you determine that DITA is the right approach, the next challenge is to develop an implementation strategy and rollout that best suits your organization.

JustSystems invited Theresa Dunson, one of the DITA project leads at BMC Software, to share her insights and knowledge on the process they used to successfully implement DITA in their Information Design and Development division.

Key reasons to view:

• Hear Theresa Dunson of BMC Software share best practices learned from each step in preparing, planning and implementation of their project
• Learn creative methods to help select the right tools, to gather requirements, and to get buy-in from the executive team
• Discover how to apply the Agile development methodology that will help you achieve your content goals
• Receive project team setup recommendations for increasing success of project implementation and maintaining flexibility for future phases
• Hear lessons learned to help make your move to DITA a smooth transition

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Presenters:
Dale Waldt, Senior Consultant, aXtive Minds
Mary LaPlante, Senior Analyst, Gilbane
Eric Severson, Co-founder, CTO, Flatirons
Bruce Sharpe, XMetaL Founding Technologist, JustSystems

Moderator:
Geoffrey Bock, Gilbane

Part of the "Developing a Strategic Roadmap for Structured Content" Webinar Series Produced in Conjunction with The Gilbane Group

Structured content has the potential to fundamentally change how organizations leverage information. While some organizations think of XML and component-based authoring primarily in the context of ‘tech docs’, the reality is that this approach has much broader applicability. Structured content has the potential to transform unstructured information from monolithic and isolated to a free-flowing knowledge currency that can forever change how information is shared and utilized for innovation, problem solving and decision making. This webinar explores the frontiers for structured content, including the importance of semantics and how natural language processing will help to bring structured content to the masses. Learn how to organize your thinking and teams today to exploit the future promises for business transformation.

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Presenters:
Yas Etessam, XML Architect, VMware
Dale Waldt, Senior Consultant, aXtive Minds
Bill Trippe, Senior Analyst, Gilbane

Moderator:
Geoffrey Bock, Gilbane

Part of the "Developing a Strategic Roadmap for Structured Content" Webinar Series Produced in Conjunction with The Gilbane Group

Learn to create competitive advantage by leveraging structured content in unique and unexpected ways to dramatically improve the value of customer relationships and to drive cost and risk from key business processes. This Webinar covers emerging structured content practices that can truly differentiate an organization. It utilizes a Value Discipline framework to help attendees prioritize their advanced structured content investments by aligning with corporate goals. This ensures that structured content projects are easy to cost justify by contributing directly to the most urgent and visible strategic priorities.

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Speaker:
Scott Abel, The Content Wrangler

Documents such as technical manuals, policy statements, newsletters, and financial reports are common vehicles used by organizations to communicate with their customers. While the communication itself may be good, the PROCESS of publishing these documents is usually inefficient, ineffective, and often fails to produce content that is optimized for individual customers. By thinking differently about how you create, manage, and deliver content you can help ensure project success.

View this webinar to find out what you need to do to begin creating customer-centric information assets in the most dynamic, accurate, and effective way. We discuss the changes you'll likely need to make as you create a process for content sharing, reuse, and conversion for faster delivery and improved quality and relevancy.

View this Webinar to find out:

• The benefits of a process for creating customer-focused documents
• How structured authoring is a collaborative process
• The need to collaborate in an environment in which the content can be centrally managed for easy sharing and reuse
• What the necessary technology underpinnings of this strategy should look like

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Presenter:
Simon Bate, Scriptorium

Part of the "Best Practices for Structured Authoring and Publishing" Webinar Series Presented Jointly with Scriptorium Publishing

View this Webinar if you need to customize the output from the DITA Open Tookit (DITA OT). The DITA OT includes components that are designed to be customized for HTML and PDF output. You will learn how to make modifications to these components. You will also learn how read and understand other components of the DITA OT, which will allow you to create much more complex output.

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Moderator:
Geoffrey Bock, Gilbane

Presenters:
Mary LaPlante, Gilbane
Eric Severson, Flatirons
Bruce Sharpe, JustSystems

Part of the "Developing a Strategic Roadmap for Structured Content" Webinar Series Produced in Conjunction with The Gilbane Group

Through an in-depth review of widely-adopted best practices for structured content, view this webinar to become prepared to conduct a self-assessment of your own structured content practices. You will gain a strong understanding of how your adoptions hold up to peer benchmarks. You will also learn to make the business case for structured authoring across a variety of cross-functional domains.

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Presenters:
Bill Gamboa, Application Engineer, Vasont
Jake Sorofman, VP, Marketing & Business Development, JustSystems

The advent of structured authoring and CMS systems enabled for master content allows organizations to streamline operations, reduce cost, and improve the accuracy of business information in order to accelerate time-to-market and increase customer satisfaction. Maintaining the integrity of master content—and tracking versions as it evolves—is critical to achieving these goals.

View this webinar to understand how master content management can benefit your organization and the steps to implement a streamlined process for creating, managing, and publishing content. You will learn how to:

• Achieve the promise of master content management by expanding component-based structured authoring and publishing initiatives
• Conceptualize the interaction between component-based authoring platforms and CMS systems enabled for master content
• Increase customer satisfaction by delivering consistent and accurate information across all business channels
• Accelerate time-to-market by streamlining the process of content creation and publishing
• Dramatically improve content reuse, resulting in better knowledge sharing and faster time to market for documentation and content-dependent products and services
• Ensure higher information quality and shorter release cycles are reached with accuracy and regulatory compliance

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Presenter:
Simon Bate, Scriptorium

Part of the "Best Practices for Structured Authoring and Publishing" Webinar Series Presented Jointly with Scriptorium Publishing

View this Webinar if you need to get a better understanding of the DITA Open Toolkit (DITA OT), how to use it, and how it works. You will learn about the components in the DITA OT and their function. You will also learn how to install and run the DITA OT and how it relates to XMetaL.

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Presenter:
Sarah O’Keefe, Scriptorium

Part of the "Best Practices for Structured Authoring and Publishing" Webinar Series Presented Jointly with Scriptorium Publishing

Just as the printing press revolutionized documentation, new communication technologies continue to improve how information is created and delivered. Desktop publishing has been effective at creating individual documents but now with the focus on content reuse, the technical writing team as a whole will need to focus on a new process and workflow. As with any paradigm shift, there may be challenges. View this Webinar to learn the best approach to structured authoring. Sarah reviews this paradigm shift and helps you understand how to overcome any obstacles and focus on the positives when shifting from a desktop publishing environment to an XML-based workflow.

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Presented jointly with XyEnterprise

In part one, "DITA Comes of Age: Getting Everyone to Improve the Speed, Quality and Accuracy of Documentation", we talked about the new approaches to component-based authoring and reuse that make it easier for both technical writers and their less technical counterparts to collaborate and produce and maintain consistent, compliant and high-value content. View this 30-minute demo presentation to see DITA in action using XMetaL Reviewer for authoring and collaboration, and XyEnterprise Contenta for content management and multi-channel delivery.

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Featured Presenters:
Bob Williamson, Maintenance Technology Contributing Editor & Strategic Work Systems, Inc. Consultant
George Florentine, Flatirons VP of High Technology Content and Technical Publishing

Documents are often taken for granted, especially in the realm of plant and equipment maintenance. In some instances, proper, complete and current documentation is not available because the scale and complexity of these documents makes them hard to be kept updated. When we think about the times updates were left out, changes were not made, and portions just went missing, it’s no wonder problems increase and reactive maintenance prevails. This can create serious risk in maintenance operations, as crews execute tasks based on out-of-date methods and procedures. Additionally, the sheer scale of these documents makes it difficult to efficiently target information so that maintenance crews have exactly what they need, when they need it.

This Webinar addresses:

• How to capture the knowledge of operations and maintenance personnel who have performed the tasks before and found a better way
• How to target information so that maintenance crews have exactly what they need, when they need it
• Case examples that show how some businesses have used dynamic document control, authoring and retrieval systems to increase the velocity of repairs and maintenance, reduce errors, and improve equipment performance
• How to leverage existing or multiple legacy systems and formats to better manage and control documents
• Best practices on document creation, management and delivery to help dramatically reduce mean time to repair, increase throughput and reduce the risk of mistakes, accidents and rework

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Speakers:
Sophie Hurst, Senior Product Marketing Manager, SDL
Howard Schwartz, VP Solutions, Trisoft
Paul Wlodarczyk, VP Solutions Consulting, JustSystems

Communicate with your customers more effectively and efficiently
Learn how to create, structure and manage technical content for global markets

Demands to update and distribute technical information across different markets are driving global companies to rethink how they create, reuse and publish content. To address these challenges, technical publication organizations are adapting new techniques for authoring content for global customers, reusing that content across formats and channels, and then transforming that content into publications relevant for target markets and segments. The new mantra is “write once, translate once, and publish as needed”.

So how do you effectively reach your global audience while maintaining competitive edge?

View this educational webinar to learn about new techniques and methodologies for authoring for audiences world-wide, and sharing, and publishing content across the global organization

This webinar addresses:

• how to develop high quality content that can be easily reused and shared
• the role of XML-based standards like DITA in contemporary content architectures
• best practices for integrating content reuse and translation processes
• integrating translation management throughout the content lifecycle

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XMetaL Reviewer gives contributors, domain experts and reviewers across the enterprise a convenient, web-based environment to provide feedback on critical pieces of content in real-time and in context. By capturing and preserving comments across drafts, XMetaL Reviewer eliminates miscommunication, backtracking, multiple versioning and process delays. To find out more, view this webinar and see how XMetaL Reviewer can help your business!

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Speaker:
Tom Magliery, XML Technology Specialist, JustSystems

Congratulations! You have the green light to adopt a DITA strategy. As you start planning, you may recognize that your content doesn’t fall into the pre-defined categories of Concepts, Tasks or References. Consider specialization. Specialization is a key feature of DITA that allows DITA information types to be customized for the authoring and publishing needs of your organization.

To get you started, Tom Magliery of JustSystems will review things to consider when evaluating the need to specialize. Tom will walk through steps to design a specialization and through a live demonstration, show a practical example of how to specialize.

What you'll learn:

• How specialization works
• How much you would need to specialize DITA to make it work for your team
• Best practices when planning a specialization
• How to specialize through a live demonstration, examples and practical use cases

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Speakers:
Tom Maurer, Senior Director, Global Industry Marketing, Siemens PLM Software
Jeff Deskins, Principal Consultant, JustSystems

Moderator:
Kevin Parker, Editorial Director, Manufacturing Business Technology

Documents are a key part of manufacturing processes, from requirements and specifications, to bills, parts lists, marketing materials and technical maintenance manuals. Documents are portable, persistent and provide the context that people need to understand information. But documents are typically a snapshot in time, providing a static view of a dynamic business. This static nature can result in design, development and maintenance delays, mistakes, rework costs and compliance issues that can rapidly erode profit margins, customer loyalty and time-to-market advantages.

View this timely and important broadcast to learn how dynamic documents can dramatically improve information transfer and collaboration in product lifecycle management (PLM) and maintenance repair and operations (MRO).

You will learn:

• How to transform documents from static artifacts to dynamic applications
• How to ensure accurate, real-time information transfer in collaborative and concurrent design and development processes—internally and externally
• How to reduce the publishing costs and improve the accuracy and relevance of field maintenance manuals, policies, procedures and marketing materials
• How XML is evolving in its role as the foundation for information management in manufacturing today
• How dynamic documents can help you meet product launch schedules
• How to target documentation to product variance and markets

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Produced By: AIIM - The ECM Association

Documents do not have to be snapshots of a point in time. By pulling together technologies such as XML-based authoring and publishing tools and connecting to live data, documents can become dynamic and interactive — alive in a sense. Rather than creating and then updating the same document with different versions, a document can really begin to work for you by pulling live data so that it’s always up-to-date.

Join us to understand dynamic documents and how this new approach helps to transform information sharing and other document-centric processes.

What you’ll learn:

• How to take structured data to next level by giving documents direct, persistent links back to its native sources, ensuring the documents and the systems of record are always in sync
• How to share and collaborate on the document without ever breaking the connection to this live data
• How to edit and interact with documents as if they were business applications against backend data sources and live enterprise information
• A framework for “taking an inventory” of your document-centric processes and understanding the priority for embracing this new approach
• Practical advice through use cases to learn how to leverage live, interactive documents to avoid providing inaccurate or out-of-date information to the end user.

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Speaker:
Su-Laine Yeo, Interaction Design Specialist, JustSystems

An exclusive STC Member Webinar

Do you feel you’ve taken conditional text to the max – and maybe beyond – in your current documentation suite? DITA, the gold standard for supporting content reuse, includes highly scalable and flexible ways to conditionalize content so that you can deliver more customized content from a small and efficient set of source files.

In this webinar, you’ll learn:

• How DITA conditions can work seamlessly in multiple output formats
• How DITA can handle multiple conditions, such as multiple platforms AND audiences
• A step-by-step process for creating conditional content and creating filtered deliverables
• How working with an XML standard can be more intuitive than working with conditional text in proprietary file formats

This session is appropriate for writers who understand basic XML concepts, and are thinking of moving to DITA. Practical examples will be used throughout.

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Speakers:
Chip Gettinger, VP, Services and Sales Support, Astoria Software
Jeff Deskins, Principal Consultant, JustSystems

Moderator:
Scott Abel, The Content Wrangler

The pressures product documentation departments face in today’s content-filled world isn’t just about reducing costs, it’s also about generating more with what you have.

Join Scott Abel of The Content Wrangler and panel of experts from JustSystems and Astoria, as they discuss the move to dynamic content and why it’s important to your organization. Most importantly, you’ll learn how to “future-proof” your organization as we move to a more interactive world.

What you’ll learn:

• What is dynamic content
• Benefits of dynamic content for customer deliverables
• Key steps to delivering content dynamically
• Managing dynamic content for global, localized deliveries
• Improving authoring, management and accessibility of content for increased customer satisfaction
• Success examples and industry trends

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Speakers:
Jason Bloomberg, Managing Partner, ZapThink
Jake Sorofman, VP, Marketing, JustSystems

View this timely and important webinar to learn how the convergence of data and documents in a Service-Oriented Architecture environment can help your enterprise optimize document-centric processes, driving down costs, mitigating risk and dramatically improving business responsiveness.

What you’ll learn:

• Strategic insights into the emerging role of documents as both an information source and an application framework for SOA
• How to identify document-centric processes as candidates for SOA-based transformation
• The principles for an action plan, including a framework for organizing for success
• Case study examples of how document-centric SOA is being leveraged by high performance companies today

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Speakers:
Allison Smith, Research Director, AMR Research
Mike Power, Consulting Manager, Life Sciences Supply Chain, BearingPoint
Paul Wlodarczyk, VP, Solutions Consulting, JustSystems

Moderator:
Michelle Hoffman, Editor in Chief, Pharmaceutical Technology

Presented by Pharmaceutical Technology and BioPharm International

Today, most pharmaceutical companies still rely on error-prone, manual recipe-management approaches. Master recipes are treated as static and disconnected documents, leading to delays in technology transfer and errors as formulations are entered into execution and quality management systems. Recipe standardization and management can improve every aspect of the product lifecycle, from late-stage discovery through clinical and commercial manufacturing.

View this informational Webinar and learn:

• How to ensure that critical process parameters and their ranges are documented in a uniform way
• What approaches for standardizing recipe management will mitigate risk and accelerate time to market
• How to migrate to standards-based recipe-management practices

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Presenters:
Rod Nelsestuen, Senior Analyst, TowerGroup
Paul Wlodarczyk, VP, Solutions Consulting, JustSystems

Information is the lifeblood of financial services companies. Whether you’re in the banking, insurance or brokerage markets, producing accurate, up-to-date value-added informational content is what sets you apart from the competition in today’s web-enabled world. And even more critical is that the information you publish, in the form of proposals, policies or research, is timely and customized to meet ever-changing client expectations and regulatory requirements.

With guest speaker, Rod Nelsestuen, Senior Analyst of TowerGroup, this informational webinar will review how to deliver highly responsive and personalized content to more mediums, while reducing publishing and maintenance costs. You will learn

• How to assemble and publish customized quality content that meets regulations and fulfills client expectations.
• Key considerations for avoiding errors and delays in the information creation process that could be detrimental to the business.
• How to lower the costs of information publishing to the Web, print, mobile devices or other mediums. Best practices for producing and distributing your informational content efficiently and securely.
• Considerations for the involvement of select subject matter experts in the content creation and collaboration process.

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Presenters:
Speaker: Jeff Deskins, Principal Consultant

An exclusive STC Member Webinar

DITA (Darwin Information Type Architecture) gained popularity in the technology industry as a key standard for single source approach and is now a serious contender in a variety of industries such as financial services and publishing as a better way to manage content. This informative Webinar reviews all the key considerations to keep in mind when researching, planning and implementing a DITA project. Join us and walk away knowing how DITA can deliver the cost and time savings for your organization. Here’s what you’ll learn:

• How to building a business case for DITA
• How to create a DITA tool checklist
• Key points for setting up your information architecture
• How to define topic templates, conditional text and metadata
• Considerations for specialization
• How to customize DITA output
• Considerations for training end users

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Presenters:
Speaker: Amber Swope, JustSystems

The recent introduction of standards, such as DITA, allows different departments within an organization to repurpose and reuse content from a single source. The major benefits to this strategy are reducing work by eliminating redundant content creation and improving quality by updating and maintaining a single source for the content. For example, product description content produced in Marketing for a product datasheet can now be easily leveraged in different departments – in Customer Support for the Web portal or Technical Publications for the online Help system. Join this Webinar to learn the key things your department should consider before sharing content across different departments. Get answers to questions like:

• What are the key things the organization as a whole should keep in mind regarding processes?
• What are the initial steps to consider before you share content outside the department?
• How do you best manage the content to keep other departments updated?
• What are the key guidelines and processes that need to be set?
• How to manage controlled and dynamic content?

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Presenters:
Guy Creese, Analyst, Burton Group
Paul Wlodarczyk, VP, Solutions Consulting, JustSystems
Bryant Duhon, Editor, AIIM E-DOC Magazine

Produced By: AIIM - The ECM Association

It's often said that information is the lifeblood of your business. When information IS your business, it becomes even more important to control your content and produce high-quality, value-add information that sets you apart from the competition. Whether you're publishing financial reports, analyst reports, daily news, or other information as your customer value, there is no room for error, delay, or inefficiencies. By creating and storing content in a structured way, your knowledge assets can more easily be searched and leveraged for future use and value.

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DITA has gained traction so quickly because it allows organizations to easily repurpose and reuse content for multiple channels and languages – resolving two business challenges companies face when producing complex informational content. Although DITA’s growth began in technical publications, many organizations today have adopted DITA for different applications such as in technical support and policies and procedures.

Join us in this educational webinar to learn how DITA is applied at organizations such as Tellabs and Sybase. Also, as OASIS is set to release the DITA 1.1 specification, we will talk about the two major themes: support for printed books and glossaries and increased extensibility, and how the new features can benefit your DITA implementation.

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Presenters:
Amber Swope, JustSystems

If you’re moving to DITA, one of the first things to consider during your planning phase is your information architecture. The proper information architecture is a requirement for successful content reuse with DITA and in the long run a well developed IA will save you time and money.

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Presenter:
Art Kedzierski, Tellabs

In the evolving and demanding world of telecommunications, Tellabs supports telecom service providers with the design, development, and deployment of wireline, wireless, and cable solutions worldwide. But with each unique solution deployment requires knowledge transfer from engineers to field service staff to ensure a smooth system upgrade. Learn how Tellabs' New Product Introduction group used DITA to transition to customer-centric writing.

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Presenters:
Andrew VanConas, Quadralay
Amber Swope, JustSystems

User assistance encompasses a range of output formats, including printed manuals, catalogs or training materials, Web site content, online Help systems, Web-based tutorials. By moving to the structured architecture provided by DITA, you can improve your content development process and take advantage of the flexibility that XML source allows for multi-channel publishing. In this Webinar, we discuss the advantages of moving to DITA for delivering UA content to multiple formats, audiences and languages.

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Presenters:
Mike Axelrod, Solution Architect, Excellus BlueCross BlueShield
Paul Wlodarczyk, VP, Solutions Consulting, JustSystems

Mash-ups were born out of consumer websites – but why the buzz with Enterprise Mash-Ups?

In this webcast, featuring Mike Axelrod from Excellus BlueCross BlueShield, we will discuss examples in the insurance industry where customer information is the business' main asset and thrust behind new products, customer loyalty, and profitability. See how an interactive enterprise mash-up empowers call center workers to pull content from multiple sources into a single screen, and then write updated data back to the repository. Find out how mash-ups can enable call center staff to interact with customers in a manner that supports human conversation—unpredictable, spontaneous and free-flowing – while still supporting the business and compliance requirements of capturing transactional data.

And from an IT perspective, learn how to create a mash-up framework that maintains data integrity, security, and compliance.

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Presenter:
Bob Zebian, Information Architect, Sterling Commerce

When the mission at Sterling Commerce shifted to focus on providing customers with "solutions" instead of products, and to step up efforts to deliver not just customer "satisfaction" but customer "delight", the documentation team knew it had to change its ways. The traditional forms of documentation simply weren't going to support these new corporate mandates. View this archive where guest speaker, Bob Zebian, Sterling Commerce, discusses how the company migrated to topic-based content authoring and management.

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Presenter:
Bret Freeman, Principal Consultant

Documenting policies and procedures across HR, legal, and operations in order to meet various regulatory and industry compliance requirements can be a complex task. But automation can take the manual effort and guesswork out of compliance. Use technology-enabled processes to manage high volumes of content, deliver up-to-date information to staff or regulatory bodies — and ensure compliance by publishing that information with speed and efficiency.

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Presenters:
Rob Kimm, Medtronic and Bill Trippe, Gilbane Group

While documentation is a necessary deliverable for all companies, its value and contribution to bottomline business results is often underestimated and overlooked.

For Medtronic, one of the world's most innovative medical device manufacturers, documentation is much more than a checkbox on a product release timeline—it is a direct link to customer satisfaction and patient well-being. In this webinar, Medtronic's Rob Kimm and Gilbane Group's Bill Trippe discuss Medtronic's approach to delivering a better customer experience while also ensuring compliance with regulations that impact technical documentation.

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Presenter:
Greg Dierickse, EMC Documentum and Tom Magliery, XML Technology Consultant, JustSystems

Content management is critical to the success of your product information, whether for your website, on the intranet or in printed materials. Content management and authoring in a single platform provides the foundation for creating high quality and consistent product information. Guest speaker, Greg Dierickse, Senior Product Marketing Manager – Interactive Content Solutions at EMC Documentum, joins us to discuss the steps to building a successful end-to-end content authoring and management solution.

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Presenter:
Jerry Silver, Director of Product Management

One of the key advantages of authoring content in XML is to publish from a single source to multiple formats, while being enable to personalize documents. By separating content from presentation, writers and experts can focus on what they do best – and leave the publishing up to XMetaL and the DITA Open Toolkit. View this webinar to learn how to publish to PDF, HTML, and Help files from one source of content.

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Presenter:
Paul Wlodarczyk, VP, Solutions Consulting

With document-based content doubling in volume annually and in the face of increasing regulatory requirements, it’s more important than ever for content creation and approval to be fast and accurate. Many organizations are finding that their existing approach to creating and reviewing business content is breaking under the pressure, especially for large or complex documents and when diverse teams of authors, subject matter experts, and approval authorities are involved in the process. In short, e-mail, Word, and PDF simply aren’t enough. View this webinar to discover three keys to accelerating authoring, review, and approval with topic-oriented collaboration – a best practice that assure timely, accurate, and authentic documents that meet the demands of your business.

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Presenter:
Arona Primalani, Principal Consultant

"Composite applications" or "enterprise mash-ups" and "mashboards" are recent buzzwords. Do these have real business impact? View this webinar and learn why Nippon Chemi-Con, a $1B electronics components manufacturer, abandoned a traditional business intelligence (BI) solution for a XML-powered enterprise mashboard that helped them dramatically optimize operational efficiencies and reduce waste.

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Presenter:
Bret Freeman, Director, Content Lifecycle Solutions

If you’re looking at XML and DITA for content authoring, there are many moving parts to consider, including how you’re going to manage and publish the content that you author in XML. What are the advantages of using a content management system with DITA? What are the options? In this Webinar, Bret provided a step-by-step roadmap for easing into DITA for content authoring and management.

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Presenter:
Jerry Silver, Director of Product Management

Recent studies have found that poor experience with product documentation is one of the primary causes of customer dissatisfaction. DITA and XML can improve your documentation and your customers’ experience of your products by enabling consistent information in multiple channels; timely updates to content in one or more languages; and more personalized and relevant content. Learn how topic-level authoring, reuse, and dynamic publishing improve customer satisfaction.

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Specialization is a key feature of DITA that allows information types to be customized for the authoring and publishing needs of your organization and industry. DITA specialization drastically simplifies the process of creating new DTDs for your unique information types.

View this Webinar to learn how to provide a tailor-made authoring environment based on specialized DTDs complete with templates, stylesheets, custom menus and metadata dialogs.

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Presenter:
Bret Freeman, Director, Content Lifecycle Solutions, JustSystems, Inc.

You already know that DITA is the new XML content authoring and management standard that boasts extreme productivity and cost-savings, as well as revenue opportunities. But how can you build your case to the executives to get the green light? View this Webinar to learn how to calculate cost savings, process improvement and Return on Investment (ROI) to help you make the case for a move to DITA.

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Presenters:
Beth Gold-Bernstein, VP Strategic Products and Services, ebizQ
Paul Wlodarczyk, VP of Solutions Consulting, JustSystems, Inc.

View this webinar and learn how mash-ups are evolving to enable business solutions including management dashboards, financial reporting and analysis, manufacturing inventory control, call center agent integration, as well as other applications.

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Presenters:
Maria Brownstein, Sr. Engineering Manager, Sybase Inc.
Bret Freeman, Director, Content Lifecycle Solutions, JustSystems, Inc.

Sybase and JustSystems discusses 7 things you need to know before getting started in your information architecture project. Special guest speaker Maria Brownstein shares best practices from a real-world content lifecycle implementation in Sybase's technical publications department that manages documentation for 7 major product lines, over 60 products and solutions, in multiple languages.

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Presenters:
Chad Jackson, Research Director, Aberdeen Group
Suzanne Escoffier, Sr. Manager, Consumer Information Development, Symantec Corp
Bret Freeman, Director, Content Lifecycle Solutions, JustSystems, Inc.

Viewing this informative archived Webinar to learn how processes and technologies can help you meet product launch and publication dates – on budget, with fewer resources, and in multiple languages. Chad Jackson, Aberdeen Group, reveals the 6 keys to success for your team to create on-time, cost-effective, and easy-to-read documentation in different languages. Suzanne Escoffier, Symantec, shares best practices that have allowed her documentation team to accelerate time-to-market of their software while improving accuracy and quality of the documentation.

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Presenters:
Larry Fulton, Senior Analyst, Forrester Research
Sriram Padmanabhan, DB2 XML Chief Architect, IBM
Paul Wlodarczyk, VP of Solutions & Services, JustSystems, Inc.

View this Webinar to hear how Nippon Chemi-Con, a $1B electronics component manufacturer, was able to speed product delivery and reduce costs by unifying production, inventory, and order management across all its production sites through one flexible, enterprise-wide interface. Forrester analyst, Larry Fulton, discusses the advantages of building systems with a Service-Oriented Architecture and tips for implementing SOA in your organization.

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